FundForce
FundForce is an AlphaSys Financial Management Product designed to;
utilise Salesforce as a central location to easily access and report on WRAP data – this will enable BDMs to view; portfolio holdings and fund flows for key financial advisers and dealer groups.
utilise Salesforce as a central location to report on Funds Under Management (FUM) across all portfolios, including individual unit holders where applicable.
FundForce Objects
Accounts - These are the unique identifying records for Investors. Investors may have multiple names in different upload files, so attaching them to an account allows for consolidation of data
Contacts - These are the unique identifying records for Advisors. Advisors names may be formatted differently across different WRAP platforms, and therefore WRAP reports, so attaching them to a contact allows for consolidation of data
Fund
Strategy
Unit Holdings Records - line items from the Unit Holdings report linking a Fund and an Investor, and shows the number of units and price
Wrap Records - line items from the WRAP report, which shows the flow of money through different Funds.